Tuesday, 2/27
5:00 pm - 6:30 pm
458 Richards Hall |
As mainstream consumers embrace technology and a wired world emerges, entrepreneurs and large businesses rush to launch new technology products and services. But which ones will succeed and which ones will fail? This session will outline the major mistakes companies make when launching new digital media products. We will illustrate these errors by looking at products like iTunes, Tivo, Sling Box, satellite radio, as well as other sites. Finally, we will outline the opportunities in digital media that lie ahead ˆ given the arrival of social computing technologies like social networks, blogs, social search, widgets, and mashups |
Chris Charron
Emerging Technology Consultant |
For over 10 years, Chris has served as a thought leader in emerging consumer technologies – as an advisor to companies, a consultant to venture capital firms, entrepreneur and teacher.
Chris is a former Group Vice President at Forrester Research, where he led a team of 65 analysts covering the impact of technology on the media, mobile and consumer electronics industries. His specific expertise focuses on digital business models for media companies, as well as social computing technologies like social networks, blogs, mashups, and widgets. He has been quoted extensively in media outlets like The New York Times, The Wall Street Journal, The Washington Post, Business Week, NPR, and CNBC.
He is a graduate of Harvard College and Harvard Business School. |
